Events
Parma Purchasing Meeting
Motivational event organized in Parma ‘A Capital of Italian Gastronomy’.
Guests took part in an exciting cooking class at the Academia Barilla, where cooking lunch together proved to be a great learning experience.
35 participants, great involvement with an icebreaker activity with Lego bricks!
Iantra handled the whole event.
Volkswagen Event
Hosted inside the elegant Dogana Vecchia of Lazise, on December 21 occurred a day dedicated to the Volkswagen Group family.
Enjoying the festive atmosphere and the dream location the evening has been further enriched by an international band that has made the event unique and unforgettable for all the 120 guests.
Subaru XV – Impreza Sales Training Presentation
The Sales Training Presentation for Subaru Italy took place on 14th and 15th February at the Garda Lake.
The event was dedicated to the international dealers, who were divided into groups to test the new Subaru Impreza and Subaru XV.
The test drive was created on purpose to try the quality of the vehicles along many different panoramic routes which made the cars potential stand out.
The itinerary started from the Aqualux Hotel in Bardolino, where the guests stayed overnight, to the Lessinia Park.
The lunch took place at the restaurant Casa Leon D’Oro in Bosco Chiesanuova with a menu based on typical products of the Lessinia area.
Tezenis Show – Drive In
On May the 7th, Tezenis launched the spring-summer collection 2019 at the Calzedonia Group headquarter in Verona.
Iantra collaborated with Calzedonia as the organizing secretary managing the logistics and coordination of all the show’s attendants.
ŠKODA Octavia – National press presentation
ŠKODA presented the new Octavia to the national press in a five-days event.
Each day started with a welcome coffee at the Volkswagen headquarters where the press conference was held, followed by a test drive that led journalists to discover the streets of Lessinia, through rural landscapes and rows of vineyards and olive trees.
The destination was the Wine Retreat Ca del Moro which welcomed the guests with an aperitif and a lunch dedicated to local products.
An event organized following the current regulations, with business meetings and technical tests on panoramic roads of the new ŠKODA Octavia.
Audi Twin Cup 2021
2021 saw the organization of the AUDI TWIN CUP. This competition was held among the best Audi Italian Service Partners in our beautiful city of Verona.
In this two day event the participants experienced the hospitality showing off this splendid 5 star hotel in the Valpolicella valley, Byblos Art Hotel.
A city tour by Audi scooters and a panoramic lunch on the Due Torri hotel terrace completed the experience.
STIGA Dealer Convention
From 4 to 7 October, we organised three days dedicated to STIGA customers at the Admiral Park Hotel during the Dealer Convention.
The event, divided into three shifts, was attended by 170 participants involved in several activities.
Welcome dinner, classroom training and practical testing of products in the open air.
Iantra handled all organisational aspects and the event secretariat.
Subaru National Workshop and Dealer Meeting
In the historical and monumental building of Dogana Veneta in Lazise, in the province of Verona, the members of the Subaru national sales network met on 20th and 21st September, together with important representatives of Subaru Corporation and Subaru Europe.
Iantra organized these two meetings aimed at sharing and deepening the strategies of Subaru Italy, the objectives achieved so far and the programmes for the future, in addition to the preview presentation of the new Crosstrek model.
New Subaru Forester Press Launch
New Subaru Forester Press Launch
In mid-January took place the launch of the new Subaru Forester, flagship of the Japanese car company, with an event that had two objectives: first, to present the new car and test it on different paths, and then offer guests an experience not traditional but high level, which would reflect the characteristics of the Forester. Five back-to-back groups for a total of 120 journalists from all over Italy, Croatia and Slovenia. The daily programme included time in the classroom and test drive, both on road and off road. Snowy Unforgettable location: Delser Manor House, Verona.
Marangoni Tyre Convention
Marangoni Tyre: Mexico Convention
Honda Convention
Honda Convention
Volkswagen TVTB Event
Volkswagen TVTB Event
Subaru Dealer Meeting
(photo by Ennevi)
VW Fleet Workshop
Inside the amazing structure of the Winter Garden at the Crowne Plaza Verona took place the workshop dedicated to VW Fleet specialists and during the evening the award ceremony for certified fleet manager.
40 participants in two days and and 9 cars displayed in the Winter Garden.
Subaru Snow Drive Experience
Subaru Snow Drive Experience took place at the Tonale Pass from February 28th to March 2nd. The event, dedicated to the Italian automotive press, was planned to test the Subaru range and reaffirm the “Safety First” concept under the supervision of the Subaru Driving School.
The two-day event allowed all journalists to live firsthand this exciting experience in the snow capped setting of the Pass.
Iantra took care of all organizational aspects.