Subaru Christmas Dinner 2023

This year, we organized the SUBARU’s Christmas dinner at the charming Maison Milano, which warmly welcomed the guests.

During the dinner, a live show engaged the audience, featuring some of the best circus performers, all accompanied by Christmas music and choreography.

The evening continued with a lively DJ set, animating the dance floor and ensuring everyone a cheerful and fun ending.

Subaru Dealer Meeting 2024

Launch of the new Forester MY’25 in two exclusive locations.

Iantra had the privilege of organizing an exclusive Dealer Meeting for the presentation of the new Subaru Forester MY’25, an event that brought together key dealership partners at two unique locations.

On November 12th and 14th, 70 participants in Milan and 50 in Rome had the opportunity to discover the model in detail, exploring its innovative and advanced features.

The event took place in two distinctive venues: the captivating S-LOFT in Milan, a former industrial space with a unique charm, and the elegant Oltre al Giardino in Rome.

During the event, attendees participated in tailored presentations, strategic meetings, and networking moments, creating an unmissable opportunity to delve into the new Forester MY’25 and strengthen business relationships.

This Dealer Meeting was not only a key moment to present the model’s innovations but also a chance for connection and growth within the Subaru network.

OSM Christmas Dinner

Open Source Management Christmas Dinner

VW Logistica Incontra

VW Logistica Incontra

Training event for all parts managers of Volkswagen dealership and Service Partners in Italy. From September, 25th to October, 4th 2012 four groups, for a total of about 600 people attended the event which took place at the headquarters of Volkswagen Group Italia in Verona and at the gorgeous setting of Palazzo della Ragione for the gala dinners. The event saw one of the best approval ratings in recent years.

Audi Q7 National Press Launch

Audi Q7 National Press Launch

Honda Civic Dealers Launch

Honda Civic Dealers Launch

Volkswagen Brand Day

Volkswagen Brand Day

Golf Parade National Press Presentation

(photo by Ennevi)

New Subaru XV and Forester MY16 Press Presentation

From 23rd to 26th February 2016 took place the press presentation of the new cars Subaru XV and Forester MY16 at the exclusive Roggie House in Bienate (Milan). The first three days were dedicated to the Italian press while the last one involved journalists from Slovenia, Croatia and Bulgaria.
The presentation included a test drive with both cars starting from the Roggie House to the motocross V. Augusta in Ciglione Malpensa (VA) where the guests experienced an off-road test drive with the Forester MY16.
Iantra has handled all the transfers of guests, set-up, logistics management and test drive.

(photo by Dream Lab Studio)

35th Anniversary Globo

Iantra has had the pleasure of organizing the event celebrating the 35th Anniversary of the toy company Globo SpA.

A whole day dedicated programme has been planned for the 170 participants in the event.
The day started in the morning with a guided visit of the “Rive Gauche” of Verona, exploring the fascinating art and history of the area on the left bank of the river, with a buffet lunch at Palazzo and Giardino Giusti.

The evening has been dedicated to the celebrations: the Ristori Theatre, location of the event, has created the right atmosphere for the convention, the dinner and show ending with the performance of the renown showman Jerry Calà.

Vetrina dell’Amarone 2018

On 3rd and 4th March the third edition of the event “Vetrina dell’Amarone” (Amarone Showcase) took place at Villa Bertani, an awesome country house of the 18th Century. The participants could taste more than 60 different kinds of Amarone wine produced by 30 wineries. They also had a tasting experience of local traditional food.

During the showcase two important side events took place: the Enthronement of the Knights of S.N.O.D.A.R. and a charity auction during which precious Amarone bottles have been put on sale to help the Central Italy areas damaged by earthquake.

Škoda Sales Excellence Award

Once again, we had the pleasure to organize for Škoda Italia the Škoda Sales Excellence Award Event for the best Italian sellers.

Bressanone was the background of the event which took place over two engaging days full of emotions to reward and motivate the sales force.

The surrounding mountains and the nature of the South Tyrol were the setting of the event, starting from My Arbor, the five-star hotel build on trees and that rises in the wood, to Brix 0.1 restaurant with an iconic architecture inside the Lido Park, not far from Bressanone city center.

The minimal design and the innovative architectures with large overview of South Tyrol mountains highlight the research of the location in contact with the surrounding nature.

The 40 guests took part in an orienteering activity in the wood, photographic contest in the nature, tasting of Canederli and a race of 10km in the wood with mountain karts.

On the last day, the sellers could choose different activities: the longest Zipline of Europe in San Vigilio di Marebbe, a full immersion in the wood with E-bikes and a relaxing break in the hotel wellness center.

Two repowering days of adventure, energy and nature.

Subaru Outback – Digital press launch

For the national and foreign press presentation of the new Subaru Outback we turned a dealership salon into a real television studio.

Journalists of national newspapers connected to the online platform to attend the launch of the new Outback, the latest flagship of Subaru.

Iantra took care of the secretariat, the setup and the coordination with the direction technicians during the event.

Scania Customer First 2021

An exclusive weekend for the top best Italian SCANIA customers.

A showcase of trucks overlooking Rimini while tasting wines of Enio Ottaviani and appreciating the best Italian cuisine!

An exclusive Sunday at San Marino Moto GP circuit made the event unforgettable and all participants had great fun.

Subaru National Dealer Meeting 2022

On 14th December we organized for Subaru Italia the National Dealer Meeting that was attended by 120 people among dealers and staff of the company.

The chosen location was the Fondazione Bisazza, a cultural space dedicated to contemporary design and architecture. The meeting and convivial moments were hosted in the exclusive rooms of the location, amidst installations and art collections.

The display of the cars inserted as works within the museum spaces created a scenographic combination of art and automotive.

UFI Filters Team Building

In the picturesque historic centre of Verona, 60 participants came together for an engaging teambuilding we organized for UFI Filters.

Divided into teams, they tackled creative challenges such as watercolour paintings, rebuses and other activities, exploring the beauty of the city.

A learning and collaborative experience that strengthened the bond between the participants, enriching the day with fun and cultural discoveries.